Case studies
Building An Effective GTM Strategy
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Messaging & Proposition
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GTM Strategy
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Sales Strategy
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Marcomms Strategy
THE BRIEF
With a goal to rapidly expand its customer base across Europe and the U.K. over the next 12 months, Recognyte needed expert support in creating a clear and compelling proposition, as well as an effective go-to-market and marcomms strategy.
THE OUTCOME
Working in close partnership, Bloxspring helped Recognyte to define its core company messaging and proposition, as well as prepare effective, repeatable sales copy. Once key messaging was in place, Bloxspring built a strategic go-to-market framework to guide all sales and marketing activity and to help Recognyte achieve its growth objectives over the next year.
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